Parade Schedule & Route

The Boulevard BOO! Parade travels through the College Area at 10am on Saturday, October 22, 2011. Beginning at 59th Street in El Cerrito, the Boulevard BOO! Parade will travel east along El Cajon Boulevard, crosses College Avenue, and concludes at Rolando Boulevard in the heart of Rolando Village.

We invite you to pull up a piece of sidewalk and enjoy this annual celebration of our great community. To be a participant please complete our online application or download the PDF version here.

To view a map of the parade route, please click here.

Road Closures & Staging Areas

The Boulevard BOO! Parade closes several roads in the College Area from approximately 9:30am on Saturday, October 22rd through 12:00pm.

Please plan ahead for the following traffic interruptions:

  • College Avenue will be closed (certain exceptions to local traffic going to a destination/home within the closed off area) from Montezuma Road (North) to University Avenue (South).
  • El Cajon Boulevard will be closed from 54th Street (West) to Montezuma Road (East). Please use Collwood Blvd. or 70th St.

The following streets will be utilized near El Cajon Blvd for staging before and after the parade:

  • El Cerrito (beginning at 8am)
  • 58th (beginning at 8am)
  • Alice (beginning at 8am)
  • 59th (beginning at 8am)
  • Adelaide West (beginning at 8am)
  • Aragon (beginning at 8am)
  • Rolando Blvd. & Rolando Ct. (beginning at 8am)
  • Amherst St. (beginning at 8am)

To view the map of road closures, please click here.

Grand Marshal

Shamu - 2011 Grand Marshal
We are happy to announce the 2011 Grand Marshal, Shamu!

Parade Announcers


John and Tammy
from their KSON Morning Show

John and Tammy have been radio morning show partners for 11 years and are BLOWNAWAY with the opportunity to bring their show to San Diego and KSON. Family is important to both of them. John and his wife have two daughters while Tammy and her husband are parents of five! They are also proud pet owners...John has a dog named Harry and Tammy has a cat named Star and a dog named Jolee. John's interests include cycling, cooking, fishing and sports. Tammy's include reading, red wine, music and camping. These are two people with an unbelievable chemistry who love their jobs, love working together, and have tons of fun with their listeners!



Visit the KSON website

Special Guests

This year's special guests include Councilmember Marti Emerald, Assemblyman Marty Block, Ronald McDonald House, and more!



Councilwoman Marti Emerald
Seventh District, San Diego

Marti Emerald excelled as a broadcast journalist for 30 years before taking the oath of office for the San Diego City Council in 2008. Most notably, Marti was the Consumer Advocate (The Troubleshooter) at San Diego’s ABC television affiliate for 22 years, earning more than 100 awards for community service and journalistic excellence.

Marti has deep roots in the San Diego Community. She served on the Boards of Directors of Catholic Charities, the Better Business Bureau, and the Glenner Alzheimer’s Family Centers. Marti graduated Magna Cum Laude from National University.

During her tenure on the San Diego City Council Marti has focused on repairing the image of City government through fiscal restraint, pension reform and increasing transparency in City government functions. Marti is serving her third year as the Chair of the Public Safety & Neighborhood Services Committee. She resides in the College area with her daughter.

Respectful Behavior

This event draws out thousands of observers who will be walking the Boulevard along the route. Please do not detract from this local event by holding your own event the same day. We humbly ask that you refrain from parking lot bar-b-cues, beer gardens, parties, loud music, or obnoxious behavior during the event. Please remember, this is a family friendly event. There will be small children with their parents out in the neighborhood to watch the parade, and we all need to set an example for appropriate behavior.